Your Google profile, set up and run so locals find you first
For most Canberra businesses the Google profile is the storefront now. It decides whether you appear when someone in Belconnen searches for what you do, what they see when you do, and whether they call. I set it up properly, connect it to a site built to be found, and measure where it lands.
Message me first. It's free to ask.
Higgins based · Canberra businesses · I run my own profile the same way
Whichever one of these is your profile right now
If yours is not here, ask anyway. Send me the business name and I will look at the profile the way a customer would, for nothing.
It does not show up on Maps at all
Unverified, suspended, the wrong primary category, or registered somewhere the searches are not coming from. Ten minutes with the profile open finds which.
Half the services are missing
Google only shows you for the services the profile says you do. Every service that matters, under the right category, with a description that sells it.
Reviews come in slowly, or stopped
A review ask that goes out on its own after every job, with a link that works from a text, and every review answered within a day.
Stock photos, or none
Your finished jobs, your van, your shopfront. Text me the photos and they go up as posts and gallery material where Google can see them.
The profile points at no website, or a broken one
Google scores the profile and the site together. A listing with nowhere to go loses to the competitor whose listing has somewhere to go.
You rank in your suburb and nowhere else
Checked on a grid across the suburbs you actually serve, rather than from your own screen. That research decides what gets built next.
Questions and messages nobody answers
The questions tab, the messages, the review replies. Answered, and the answers turned into the words on the site.
Set up once and never touched since
Posts and photos monthly, services kept current, hours right for the holidays. A profile that moves reads as a business that is open.
Everything in your control, then measure.
Google decides who ranks, and it does not say how. What it does respond to is a profile that is complete, accurate, active and backed by a site that says the same things. I get all of that right, then check where you actually land, suburb by suburb.
It's free to ask and nothing is owed either way. Send me the business name and you get an honest read on the profile before anyone talks about doing work on it.
I look at it the way a customer would
Search for what you do from a few suburbs, see who shows up, open your profile and theirs. What is missing is usually obvious from there.
Set up properly, once
Primary category chosen for the searches that matter, every service listed and described, hours, attributes, photos of real work, and the site connected.
Reviews that ask for themselves
A review request after every finished job, a link that works from a text, and every review answered within a day. The count moves, and you can see it move.
Tracked suburb by suburb
Where you rank across the suburbs you serve, checked on a grid rather than from your own screen, so the next decision is made on numbers.
One person, and it is this one.
There is no call centre, no ticket queue and no subcontractor. You message me, I answer, and I do the work.
- I run my own profile this way. Six categories, every service described, and the same rules I would apply to yours. Search my name and have a look.
- I do not promise positions. Anyone who does is promising something Google controls. I promise the work, and I show you the measurement.
- Nothing is automated that should not be. Every post and every review reply is something I have read. Review asks go out on their own after a job, because that is the part that gets forgotten.
- The profile and the site are one job. Google scores them together, so I work on them together. If the site is the weak half, I say so.
What I will tell you not to pay for
If your profile is verified, complete and getting reviews, and the thing holding you back is a website with three pages, I will tell you the profile is fine and the site is the job. If a competitor has two hundred reviews and you have four, no amount of category tuning closes that gap, and the honest answer is a review system and six months, not a monthly report.
I do not sell directory submission packages, citation bundles or a score out of 100. The directories that matter for a Canberra business fit on one page, and I add you to those once, with the name, address and phone identical everywhere.
What local SEO actually is
Three things Google weighs for a local search: whether your profile says you do the thing, whether you are close to the person searching, and whether other people seem to think you are good at it. The profile covers the first, the suburbs you serve and the places you are mentioned cover the second, and reviews cover the third. The website underneath all of it has to say the same things, in the words people type, on a page per service.
That last part is the website's job, and I build those too: web design in Canberra, built to be found. How the profile, the site and the lead system fit together is on the offers page.
Canberra, suburb by suburb
I am in Higgins, and the suburbs I check first are the ones around me: Belconnen, Kippax, Florey, Bruce, then Gungahlin, the inner north, Woden, Weston Creek, Molonglo and Tuggeranong. A profile is about where your customers are, not where you are registered, and the grid check shows the difference.
Send me the business name.
A text is the fastest way to reach me. The business name is enough to start. I'm back to you within a day, usually much faster, with an honest read on what the profile needs.